We believe Search Engine Optimization (SEO) can be broken down into eight steps or categories. They are:
Our SEO Firm has on staff an SEO specialist who will be working on your website. Each website created by us incorporates the most recent technology and techniques that allow your website to be fully optimized and found on the search engines — a Search engine friendly web design. Since an overwhelming majority of all searches are done through Google, it is the search engine we prioritize.
Parts of the SEO Production Phase include:
SEO Maintenance Phase As a result of the initial knowledge gained during the Production Phase and as we monitor the ranking for your new website, a long term strategy will be developed and outlined for the second phase, which is the Maintenance Phase. We'll work with you to come up with a plan that will meet your needs and one that works within your budget. Long term SEO success will ultimately be based on relevant content, competitor analysis and a continual tweaking and monitoring of all the eight categories outlined above. Also keep in mind that the web is always changing. New websites come online (your competition), rankings change as new content is added on other websites, new links are created, etc. To stay on top of your rankings, your website needs to be monitored weekly. As you compete for better rankings, your site will most likely need to be changed, improved and tweaked in one or all of the eight categories. The purpose of the Maintenance Phase is ultimately to begin implementing the strategy that is a natural outcome of the Production Phase. This means that proposals that include SEO work are just for the Maintenance Phase and are only preliminary in terms of the overall cost. SEO Maintenance - Basic PackageThis package includes:
1We can show you how to do this yourself. Count on putting aside 30-60 minutes per week.
SEO Maintenance - Strategic PackageBeyond the basic monitoring any other monthly costs, there should be a long term strategic plan to improve your rankings for specific keywords. Since each organization has different needs, it's not possible to give an estimate without first having gone through the Production Phase. Here's a list to give you an idea as to what this process can, amongst other things, include:
2This would be any site ranked higher than yours that we're trying to rank higher than. There are specific reasons why they are higher in the rankings and understanding those reasons will help us compete with them.
SEO Maintenance - PricingThe Basic Package will range in cost from $75-$150 per month, depending on how many keywords you would like us to use and keep track of. The cost for the implementation of a strategic SEO plan will vary and depend on many factors such as:
SEO & Copy/ContentAssuming that your website is structured correctly and designed well, for the long term it is ultimately your website's content that will influence your rankings the most. The required copy can be developed by you or by us. If you, as part of your strategic plan, choose to develop your own copy, then Webstix, Inc. will work closely with you to make sure the content you provide includes the keywords and phrases that will help you the most . If you would like Webstix, Inc. to do more than just consult, then you should consider our Marketing Communication services. Marketing CommunicationsWebstix, Inc. offers experienced marketing communications services that include:
ConclusionOur goal is to help your website rank very high and get you the traffic you deserve. We believe we have the knowledge, experience, and proven track record to accomplish this goal. We don't promise results overnight (and you should be careful of any company that does), but we work with you over the long term so that your ranking is long lasting and true. Also See:
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