Has it been a while since you’ve had a professional look at your website?
A LOT has changed in the website design industry in just the last 12 months. If your website hasn’t had some professional attention recently, your competition could be capitalizing on that and springing ahead of you in rankings.
Besides just making sure your website is using the right keywords in newly added content, you want to look at things like:
- Microdata / Structured Data
- Website Speed
- Image Optimization
- PDF Optimization
- DNS Optimization
- Google Analytics
- Google Webmaster Tools
- Bing Webmaster Tools
- Home Page Title Optimization
- Link Profile Evaluation
And if you’re not using responsive website design, that could be a big problem.
Setting up a website now has become VERY technical. The reason for this is because search engines want to provide the best results and they’re favoring websites that provide the best user experience. More and more people are using mobile devices, so if your website isn’t optimized for mobile use, you’ll lose rankings. Websites that are more mobile-friends will rank higher. We know this, we’re seeing it and the whole Website Design industry knows this.
If you’re unsure about how you’re website’s doing, drop us a line and we’ll be glad to help you!